Sports massage is a targeted, therapeutic form of massage aimed at people who are physically active or experiencing muscle tension from repetitive movements. It focuses on specific muscle groups, often using deeper pressure, stretching, and techniques like trigger point therapy or myofascial release. The main goals are to improve recovery after exercise, increase flexibility, reduce muscle stiffness, and prevent or manage injuries. You may feel sore afterward, but it's highly effective for restoring function and relieving chronic tightness.