After the outbreak of the pandemic, online selling and shopping have become the norm nowadays. Many people are starting to try online selling, with dropshipping being the most popular option.
Dropshipping refers to a business model where the seller doesn't need to stock products. Instead, they only need to forward the buyer's order and shipping information to the supplier, who then ships the products directly to the buyer's address. The seller's profit in this model comes from the difference between the supplier's retail price and the buyer's purchase price. In Malaysia, the most commonly used dropshipping platforms are Shopee and Lazada.
Do you know how to start dropshipping?
Main Steps
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In the beginning, product selection is definitely the most important. Before deciding what products to sell, remember to consider the following factors:
- High-profit items
- Impulse-buy products
- Low shipping cost products
- Products with high search volume
- Products in high demand in your target market
- Building a brand
Competitors in the same industry will become your competitors, so it's essential to analyze their strengths and weaknesses before setting your own direction and positioning.
Besides product selection, suppliers also play a crucial role. Therefore, when looking for suppliers, it's important to consider the following factors:
- Product quality
- Communication skills
- Customer service capability
- Shipping efficiency
After preparing the above, you can proceed to create your store. You can either create your own website or utilize third-party platforms (such as Lazada, Shopee, etc.).
Once your store is open, you need to develop a marketing plan. This is essential to drive traffic to your store and attract customers.
After completing all the steps, you need to conduct data analysis and optimization. Sellers need to collect and analyze daily operational data to identify areas of concern. Then, they can devise plans to optimize their business and improve performance.
Having read this far, do you now have a certain understanding of dropshipping?
Suppose you are currently looking for a shipping company that can help you handle dropshipping. In that case, you can contact us. Because the warehouse management services we provide can assist you with:
Managing goods (storage, stocktake, shipping) Providing both international and local transportation services
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